PAHAMI is optimistic about raising the level of the country’s aftermarket industry

ROCKMOTIVE, Jakarta – In line with Indonesia International Motor Show slogan (IIMS extension) 2023, BOOST (Bring Opportunity for Automotive Society Together), PAHAMI, the Association of Indonesian Auto Accessories Entrepreneurs, is optimistic about the possibility of boosting the growth of this segment to the next level.

This is not without reason, reflecting the rise of the automotive industry as a whole, it will better impact the supporting industries within it.

PAHAMI Secretary General Irwan Kusuma explained that he is optimistic that the recovery of the automotive sector through the IIMS 2023 exhibition can have a positive effect.

“This indicates that the recovery in the sector automotive sector much faster in the midst of the challenges of the global crisis that all countries, including Indonesia, are experiencing. We hope that holding IIMS 2023 will accelerate the recovery of the automotive industry to the pre-pandemic stage,” explained Abay, nickname of Irwan Kusuma.

As for PAHAMI’s participation in the IIMS 2023 exhibition, more than 15 brand members participate this year, where it is hoped that this will be able to meet the needs of automobile enthusiasts in Indonesia.

“This year, more than 15 PAHAMI brand members supporting industries brand accessories will participate in IIMS 2023. We hope with this enthusiasm to meet the needs of automobile enthusiasts in Indonesia,” Abay added.

In this year’s organization, the association will not only introduce and launch new products. However, they also present other emotions that visitors to the exhibition can enjoy.

One of the thrills is the ‘UNDERSTANDING Audi Contest’, in which this program is a prestigious car audio contest that unites several well-known audio associations by presenting a professional jury.

In addition, they also participate in workshops that can facilitate the free installation of products by different member brands of the association for visitors.

It didn’t stop there, apart from the PAHAMI activities, other thrills attended by IIMS 2023 also included a music festival where there was a big stage with a number of well-known musicians in Indonesia.